Southern Conference Coach of the Year
• 2004, 2008, 2009, 2010, 2011, 2015
Frank Reed is in his 16th year as head coach of the Chattanooga Mocs softball team. He has racked up six Southern Conference Coach of the Year honors, in addition to eight SoCon Tournament Championships, eight regular season titles and eight NCAA Regional appearances.
Reed has coached in the Scenic City for 26 years, including 11 seasons at Chattanooga State Community College. He has compiled an 1,030-430 all-time record, including a 583-343 mark at UTC. In 2016, Reed was inducted into the Greater Chattanooga Sports Hall of Fame.
His squads boast three SoCon Players of the Year, five Pitchers of the Year, three Freshmen of the Year, as well as 80 All-SoCon picks, including four on the second team and three on All-Freshman team in 2016. Additionally, his teams have hit 35 wins or more in a season 11 times and 40-plus four times.
The Mocs won regular season SoCon titles in 2002, 2004, 2007, 2008, 2009, 2010, 2011 and 2015. They added tourney crowns in 2002, 2003, 2004, 2008, 2009, 2011, 2014 and 2015.
Reed opened 2015 securing his 500th Chattanooga win as the squad defeated George Washington 4-2 and Evansville 5-3 in the opening day of the Plainsman Invitational on Feb. 6. He went on to claim his 1,000th career win on April 11 against Furman in consecutive 7-5 triumphs. The victory made Reed the 28th coach in the nation to reach 1,000 wins and the 10th winningest active coach in the country.
2011 was a banner year in many ways for the program, making it to the final of the NCAA Regional for the first time in history. Tiffany Baker, the all-time SoCon leader in homers, blasted three on elimination Saturday. Entering postseason, UTC paced the nation in batting average at .351, while breaking eight team and five single-season marks.
The 44-14 mark overall is the highest winning percentage in school history, along with a SoCon-record 20 victories. A team-first five student-athletes were selected to NFCA All-South Region teams. Reed additionally captured his fourth-straight SoCon Coach of the Year honor.
Reed brought the Mocs a school-record five trips to the NCAA Championships in 2004. Finishing with a 45-25 mark, it was the sixth time the program surpassed 40 victories.
Following a NCAA Tournament appearance in 2001, the Mocs opened the 2002 season with back-to-back no-hitters and knocked off Top 25 teams in Ohio State and Baylor, all while never dropping more than two games in a row. Chattanooga garnered national recognition after posting two upset wins over top-seeded No. 12 Florida Atlantic in NCAA Regionals. UTC then just missed capturing a berth to the Women’s College World Series with narrow losses to Georgia Tech and Florida State, closing out the season at 44-15.
Having compiled an incredible record of 476-87 in 11 seasons at Chattanooga State, Reed was introduced as Chattanooga’s third head coach in the program’s history on August 1, 2001. He picked up right where former coaches Ralph and Karen Weekley had left off and immediately pushed Chattanooga softball to a level it had never seen before.
Reed’s final year at Chattanooga State was perhaps the most spectacular. In 2001, the Tigers posted a 62-3 record, attaining a ranking of No. 2 in the nation and finishing fourth in the national tournament. That performance marked the seventh consecutive tournament appearance in Chattanooga State history, all of which came under Reed’s tenure. As a result, he was named National Fastpitch Coaches Association (NFCA) National Junior College Coach of the Year. The Tigers also placed fourth in the 1995 championships and finished fifth in 1999 and 2000. The team’s .954 winning percentage remains in the record books as the highest in NJCAA Division I history.
Those lofty accomplishments came after Reed first established the women’s softball program at CSTCC in 1990. In addition to serving as the only head coach in program history, he was also responsible for all aspects of the program, from maintaining budgets and handling purchases to recruiting and field maintenance. Reed directed the design and completion of the women’s softball complex on the Chattanooga State campus.
Under his guidance, the Tigers won eight conference and state championships, as well as seven regional championships. They were ranked nationally in the top 10 for eight years, rising as high as No. 2 in 1995 and 2001. This success led to Reed being selected as Conference Coach of the Year seven times in his last eight seasons.
Reed also organized the Eagles Softball Association, which featured youth travel teams in all age groups, and guided the Parker Eagles summer league team to a tremendous nine-year record of 458 wins and 77 losses. During his time, the Eagles were regularly ranked among the top 10 Amateur Softball Association (ASA) teams nationally and were ASA National Champions in 1990 and National Softball Association (NSA) Champions seven times. In 1998, Reed was inducted into the NSA Hall of Fame.
In addition to his work with teams in Chattanooga, Reed also served as the hitting instructor of the Dominican Republic’s national team for four years. He became the head coach for the team in 2006, and his team spent time in the United States playing several professional softball teams in preparation of the 2006 Central American and Caribbean Sports Games in Colombia. While in the Dominican Republic, Reed also ran camps in Santo Domingo for children in the area.
A life-long resident of Chattanooga and graduate of Central High School, he spent more than 30 years as a City of Chattanooga employee. Reed served as senior acquisition agent for the city and was also supervisor of the Acquisition Division for major sewer, road and rights-of-way for major public works projects. Additionally, he directed the review of land appraisals and coordinated settlement disputes with attorneys and property owners and managed the disposal of surplus land for city agencies.
Reed and his wife, Denise, reside in Chattanooga and have two daughters, Amy Highfield and Dana Reed Mull (who is the head softball coach of Gordon Lee High School and played at UTC for four years) and four grandchildren - Logan (17), Seth (14), Riley (5) and Reed (2).